Display-carton



J. B. SINGER AND A. B. LEVY..

DISPLAY CARTON.

APPLICATION FILED FEBt24 m /W m? am H on m WM? v A TTORNEY UNITED STATESPATENT OFFICE.

JOSEPH B. SINGER, or BROOKLYN, AND ARTHUR B. LEVY, on [NEW YORK, N. Y.

DISPLAY CARTON.

Application filed. February 24, 1919.

T0 allwhomit may concern: 7

Be it known that we, JOSEPH B. SINGER and ARTHUR B. LEVY, citizens of the United f States, the former a resident of the borough.

ments in display cartons, and has for an object to provide a device-of this character having means for supporting the container portion in inclined position when the carton is open and displayed upon a counter or the like. Further objects of the invention are to provide such a device in which the inclining or supporting means may be carried I by the carton in such manner as to be inconspicuous and non-projecting when the carton is not d'splayed, or during shipping, which will not require any skill or special knowledge to set up, will be simple and inexpensive and may be combined with any of the usual types of containers or boxes, It is further proposed to provide by such means an effectual advertising or display surface in relation to the carton. A further object is to provide in one embodiment a supporting means which will toward or assume its supporting position.

\Vith these and other objects in view, mm 7 bodiinents of our invention are shown in the accompanying drawings and these embodiments will be hereinafter more fully described with reference thereto, and the invention will be finally pointed out in the I 32'and 33 having their edges inclined toward claims.

In the accompanying drawings: Figure 1 1s a perspective view of one embodiment of our invention, the same being folded or covered to be shipped or stored;

Fig. 2 is a similar view with the cover removed Fig. 3 is a perspective view showing the Fig. 6 is a similar view of the samein the position shown in Fig. 3;

Fig. 7 is a perspective view of a modified form in non-display position;

Specification of Letters Patent.

automatically move Patented Dec. *7, 1920.

Serial No. 273,785.

Fig. 8 shows the same in inclined or displa position,

Fig. 9is a perspective view of a further modified form in non-display'position; and

Fig. 10 shows the samein inclined or display position.

Similar reference characters indicate corresponding parts throughout the several figures of the drawings.

Referring to Figs. 1 to 6, the embodiment of our invention shown therein, comprises a box or container A of any suitable construction and design and in the present illustration formed of cardboard and folded to shape, the same being preferably of one piece and held in set-up position by the end 7 flaps 21 and 22 folded over the open ends 23 of the sides 24k and 25, the flaps 21 and 22 being caught beneath struck-up tabs 26 and 27 in the bottom of the container. This is an arbitrary form, however, as far as the invention -1S concerned and as above remarked, other suitable designs of boxes or containers may be employed in connection with the invention. To the rear side 24 of "the container A, there is pasted the flap 28 of a display member 29 adapted to have printed on its front side suitable advertising matter relative to the goods contained in the carton. the device, thismember folds down flat upon the upper surface of the contents forming a cover therefor, at the same time protecting its printed display surface.

- The inclining and supporting member B shown in its flat blanked out form in Fig l,

. comprises a'rectangular portion 30 having at its upper longitudinal edge, a pasting flap 31, and provided (t its ends with end flaps In the folded position of the front edge of the portion 30. Foldable I extensions 3e and 35 project from the lower edge of the flaps 32 and 33, while a side forming portion 36 foldable upon itself along the longitudinal score line 37, and provided with a longitudinal flap 38 extends, downwardly from the lower edge of the porby the side forming portion 36, which is folded upon itself over the:said extensions, its flap 38 being caught beneath the struckup tab 39. The member B 1s then placed a reverse position to that occupied when Fo'f the form'shown'in Figs. 1 to 8. With this 'constructionthe inherent'springiness of the over the bottom of the container A and is hingedly secured thereto by pastin the flap 31 to the bottom substantlally'a ong the central line parallel to the longitudinal edges of the portion 30, the member B overlying substantially half of the bottom of the container while the ends 32 and 33 and the side 36 engage over the ends and the side of the contalner. As shown in Fig. l, the carton in its folded non-displa position may be slid into a tubular shape cover 40,01' it may if desired be provided with any suitable form of cover to protect the same when being'shipped or when not displayed upon a counter.

In display position, the member '29 is raised 'to expose its printed side and the member 13 is folded back so that it occupies folded, in which position the portion 30 engages the bottom of the container and the ends 32 and 33 supportthe container in 1n-' need be prepared for receiving printing' This 'dev1ce is compac'twhen not displayed and'may be readily set up without requiring any specialoperation other than the folding back of the member B, that is, it does not require the'con'necting of any parts, the insertion of tongues or other complicated means, which features make the setting up, of 'suchdev-ices tedious and are usually overlooked by the average storekeeper with the waiys V I1 and 8, we have illustrated a result that such display devices are not alproperly set up.

lgs. slightly modified form in which the supporting member B is secured 'to the side of a'container C and in display position is swung forwardly shown in Fig. 8, the' open side ofthe container in this'case being the front side in display position rather'than the top side as in'the foregoing form of our invention.

In the form-shown-in Figs. 9 and 10, the

pastin 'flap31-of'the member Bis folded upont eportion 30 in thenon-display positionoccu ying a reverse position from that material will cause the member B to be autorna't'tically' swung away from the folded position when removed from the cover toward; or to; the displ'ay position'as shown in ,Fig'. 10. It will be understood that this 'featuremay also be employed'in connection adapted to swing at its line with the form of our invention shown in Figs. 1 to 5.

\V e have illustrated and described preferred and satisfactory embodiments of our invention, but it will be obvious that changes may be made therein within the spirit and scope thereof as defined in the appended claims. I I

\Ve claim;

1. A display stand adapted for attachment to a container and comprising a one-pieced blank having a base, lateral and end por tions, said portions being adapted to be folded intoposition to upstand from one side of the base, said blankhaving interlocking means integral therewith adapted to be interengaged when said lateral and end p01 tions are bent up from the base to maintain the lateral and end portions in setup position, said blank having a. projecting pasting flap along the free edge (if said base being adapted to be secured to said container in position for engaging the base flat against a side of the container and with said lateral and end portions of the base embracing the container, said base being adapted to be swung into supporting pOSltIOn and sald lateral and end portions being adapted to project downwardly from theqbase in such position forsupporting the container in an inclined position, said'lateral and end portions of the base being fiditlOtGClLObQ released from each other and swung into the plane of the base for packagingsaid display stands and for disposing 'thedisplay stands" in flat position.

'2. A display stand adapted forattach ment to containers of the knock-down'type and'comprising a single blank having a base, lateral and end portions, said lateral and end portions being adapted to-be bent upwardly from the base to provide supporting means for holding the base in an inclined position when on display to support the container when set up in an inclined position, said blank also having interlocking means adapted to retain thelateral and end portions of the base 'in bent up position and being releasable whereby when said container is knocked down into flat position said display stand may be knocked down in flat position for packaging the display stands with the containersin relatively large numbers said blank'provid'ed along one free 7 longitudinal edge with a pasting flap .of mergence with 531.61 base.

In testimony that we 'claim the foregoing as our invention, we have signedour names hereunder.

JOSEPH so. sins'nn. ARTHUR B. LEVY. 

